What I did for this project:
Kerbedanz
The website places the highlight more on the story behind each models than purely displaying those as it would be done on an e-commerce website.
The website showcases the technical side of the watch through a storytelling approach where the further you scroll the deeper you get in the discovery of this artful object.
On the website, you have the opportunity to explore the extensive catalogue of timepieces meticulously crafted by this Watch Maker, originally from Armenia. Each timepiece is a testament to the fine craftsmanship and poetry injected into each watch concept. You are invited to immerse yourself in the world of horology and discover the excellence that this Neuchâtel based Watch Maker consistently delivers with each and every one of its watches.
Since the core activity of Kerbedanz is watchmaking, the owners have diversified their craft into various accessories, each directly linked to the history of a specific model.
The website lets the visitor discover the atelier of the Chief Design Officer where ideas are turned into pieces of art.
A significant aspect of the website involves sharing knowledge and history. The goal is to introduce the Armenian tradition of jewelry-making and high-precision craftsmanship to an audience appreciative of the watch-making craft. We developed a rich-content module with many options to display video, image and up to interactive 3D content to deep dive into each mechanism and product
